Resources - ForgeWorks

May 19, 2026

Observing National Dementia Awareness Month

Written by Janie Martin, dementia educator Note: At ForgeWorks, we use the term “brain change” instead of dementia to reduce …

May 5, 2026

Strategic Storytelling as a Growth Capability

Written by Ric Myers, sales consultant How strategic storytelling becomes a growth communication capability for nonprofit marketing & communications leaders …

April 20, 2026

Taking Time to Acknowledge Stress Awareness Month

April is stress awareness month, a time to pause and acknowledge something care partners know all too well: assisting with …

April 7, 2026

Rethinking How Life Plan Communities Sell Assisted Living & Personal Care

For decades, many Life Plan Communities could count on a predictable continuum pathway—Independent Living residents transitioning to Assisted Living/Personal Care …

March 16, 2026

Spring Renewal for Dementia Care Partners: Finding Growth, Learning, and Hope

As winter melts into spring, longer and warmer days invite us to notice new growth, embrace fresh opportunities, and renew …

March 3, 2026

Right Sizing Isn’t About Square Footage—It’s About Confidence

A Sales Director’s Perspective for Conversations with 55+ and Continuing Care Retirement Community (CCRC) Clients Written by Ric Myers, Sales …

February 16, 2026

A Dementia Love Story

February is often filled with thoughts of romance as we celebrate Valentine’s Day. But what does love look like for …

February 3, 2026

Creating Meaningful Connections Through Prospect Events and Community Outreach

Written by Ric Myers In senior living, every interaction is an opportunity to create a memorable impression. Today’s prospects aren’t …

January 19, 2026

Dementia Learning: Navigating Communication Challenges

We’ve all laughed at movies or sitcoms where communication challenges have created an embarrassing or sticky situation for one or …

January 6, 2026

Prioritizing Lead Generation: A Tried-and-True Approach to Sustainable Growth

Retirement living communities grow strongest when their story, processes and purpose move in the same direction. Lead generation isn’t merely …