Empathy and Customer Insight

Empathy and Customer Insight

Demographics… Psychographics… Segmentation… Organizations have all different ways to figure out who their customers are. That’s certainly important, but successful organizations are doing something different. They’re trying to understand how their customers and...
A Culture Epiphany

A Culture Epiphany

A Hit on the Head with the Heel of Your Palm You’ve probably had one of those experiences where you’re thinking about something, trying to make sense of it and suddenly the puzzle pieces fall in place. You hit your head with the heel of your hand and exclaim, “Of...
E-A-G-L-E-S

E-A-G-L-E-S

Much of Central PA has turned green following the Eagles victory. Before you turn away on this blog, know that I am not an Eagles fan. In fact, I have been a lifelong Minnesota Vikings fan. Yes, the same team that was absolutely crushed by, yes, the Eagles in the NFC...
Disruptors! Blockchain and Healthcare

Disruptors! Blockchain and Healthcare

Did you ever wonder what life was like without an email inbox? What was life like before we become tied to an electronic file—filling up with notes, messages, requests and the like? Sometimes I lament the process and harken back to a kinder, gentler age… Other times,...
The Wrong Side of the Road!

The Wrong Side of the Road!

You get in the car, fasten your seatbelt, turn the key in the ignition and head off down the right side of the road. You’ve probably been doing it since you were a teenager, so you don’t have to give it much thought. But what if you suddenly had to do it differently?...
Of Standing Stones and Flexibility

Of Standing Stones and Flexibility

When someone says “England,” what do you picture? Big Ben or Buckingham Palace? For many, the most iconic image of the British Isles is a Neolithic collection of rocks known as Stonehenge. But why? Stonehenge sits by itself on a vast chalk plateau in the remote...
Adidas – Running Toward the Future

Adidas – Running Toward the Future

Step inside Adidas’ Storefactory in a German shopping mall, get a body scan and go home a few hours later with a one-of-a-kind, machine-knit, merino wool sweater for about $250. The innovation comes on the heels of the sportswear company’s Speedfactory, where humans...
Vision, Mission, Core Values & Value Proposition

Vision, Mission, Core Values & Value Proposition

How do you think these cultural artifacts interrelate? Notice the reference to cultural artifacts. If culture is important and according to Peter Druker who said, “Culture eats strategy for breakfast,” it’s very important, then it follows that they’re all significant...
Chuck D – The 5 Steps Of A Song

Chuck D – The 5 Steps Of A Song

Chuck D, is an American rapper, author, and producer. As the leader of the rap group Public Enemy, he helped create politically and socially conscious hip hop music in the mid-1980s. More recently, he continues to be an activist, publisher, lecturer, and...
Welcome To Our Blog

Welcome To Our Blog

Candidly, this is a great challenge. There are so many topics to choose from and so many areas that are completely changing the landscape of non-profits daily. My preparation for ForgeWorks started many years ago. My mom, who passed away after a long bout with cancer...